-
Your First Attempt at Making Jewellery: What to Expect and How to Prepare for It
You’ve finally made up your mind to take a jewellery making course for the very first time, is that right? Congrats! We reached out to a handful of the teachers whose courses come the highest on our list of recommendations so that we could offer you with a clearer picture of what you may expect. […]
-
Which Online Shopping Platform Is the Best Fit for Your Jewellery Company?
When it comes to selling your jewellery online, you have a variety of alternatives available to you. Continue reading to find out why it is beneficial to have your own website as well as which e-commerce platforms are the most often used. It is essential that you locate the appropriate internet platform for your jewellery […]
-
What Causes Jewellery Chains to Snap and What You Can Do About It
Let’s take a look at the reasons why jewelry chains break, as well as some possible solutions. I’ll go over some useful techniques to prolong the life of your favorite necklace chain, covering everything from the most obvious reasons to the less obvious culprits. Breaking one of your most prized pieces of jewelry is one […]
-
Tutorial on How to Film Your Own Video
You’ve made the decision to transition from photographing jewels into the world of filmmaking. Learn how to make a fantastic video from beginning to end by reading our in-depth essay on the topic! We hope you like this second installment of our series on utilizing video for marketing jewelry. Part 1 of this series featured […]
-
The significance of establishing a brand for your jewellery
You’ve probably heard of branding. When you first start promoting your jewellery business, you will frequently come across the term “branding.” But what exactly is branding, and why is it considered to be of such critical importance? Gain a deeper understanding of this critically essential approach of promoting jewellery. The term “branding,” like to many […]
-
Raise the Standard of Excellence for Your Jewellery Business and Achieve the Next Level
You may have a better grasp of how the application process for the Halstead Grant might potentially take your business to the next level by simply answering to the questions that are included on the application. Regarding the Grant from the Halstead Award The Halstead Grant was founded in 2006 to provide aspiring jewelers the […]
-
5 Designs That Are Suitable for Both Men and Women to Add to Your Jewellery Collection
Trying to discover a technique to attract new customers to your business? Include these five designs that may be worn by either sexe in your existing jewellery line to increase the size of your collection. When you manage a jewellery business, one of the most important things you can do is expand your customer base […]
-
Putting Your Family Front and Center: The Benefits and Drawbacks of Doing So in Marketing
Jewelry designer and mother Lisa Lehmann walks us through how to use your family in marketing throughout our conversation. She explores the reasons why it might be challenging and provides useful advice and questions to ask yourself that will assist you in making a decision about what to share. As owners of a small business, […]
-
Putting a Personal Spin on It: Establishing Connections with Your Jewellery Customers
When you sell your jewellery to customers who don’t know you, you not only have the responsibility of making stunning items, but also of sharing your personal history with them. In order to provide a one-of-a-kind experience for your clients, Lisa Lehmann offers some suggestions on how to connect with those clients. What do you […]
-
Pinterest as a platform for marketing your jewellery
Learn how to sell your jewellery on Pinterest with the help of Andrea Li, a jeweller who is also an expert in marketing on Pinterest. She covers the reasons why Pinterest is a unique platform as well as the new capabilities that will assist your jewellery company and the reasons why these features will be […]